A documentary on the Sugarman project, which was developed in order to reeducate Aboriginal and other Australians whose lives were being destroyed by alcohol. The Sugarman concept was created by Craig San Roque and Andrew Spencer Japaljarri. It uses public performance of a new 'dreamtime' story to demonstrate the consequences of alcohol abuse and to encourage people to take responsibility for its effect on their personal lives, their families, and their communities. The documentary was filmed at Injartnama, in Central Australia, where the 1999 performance of Sugarman took place.