The modern Ararat Advertiser links itself to the earlier versions of the Ararat newspaper, beginning with the Mount Ararat Advertiser and Chronicle for the District of the Wimmera (1857-1861), followed by the Ararat & Pleasant Creek Advertiser and Chronicle for the District of the Wimmera and then the Ararat Advertiser and Chronicle for the Stawell and Wimmera Districts (1885-1825). The newspaper's website states: the 'Ararat Advertiser has been bringing the news of the day to the people of the Ararat region for 155 years. The Ararat Advertiser enjoys the distinction of being one of the oldest continuously operating newspapers in Victoria, second in age only to the Geelong Advertiser masthead.
'Since that first edition, on August 1, 1857, which was a free single sheet newspaper printed from a tent on a muddy goldfield, the Ararat Advertiser has continued to report on Ararat and its people, its successes and disappointments, joyous occasions and tragedies, always with the reader in mind.
'Today [2013] we continue to uphold those ideals and are committed to producing a quality newspaper for the readers of the Ararat region.'
Source: Ararat Advertiser website: http://www.araratadvertiser.com.au/
