Epigraph:
'Cities, like dreams, are made of desires and fears - Italo Calvino'
'The term 'downtown' was not in broad use in the community, and provided and opportunity to build a brand framework within which all sub-precincts could retain their identity, but through which a larger precinct brand could emerge. The downtown department also committed to consultation and participation in matters that affect the precinct's development including: capital improvement projects, facade enhancements, policing, youth services, homelessness. - Brisbane Marketing describe their campaign for the CBD'