'Reading is both a solitary and a social activity. The act of reading itself can be conducted silently or aloud, alone or shared with others. But we also talk about reading with other people through book clubs, casual conversations, media programs and by generating readers’ reviews in online spaces. The introduction of paperbacks made reading more portable and more affordable, and broadened the circulation of texts. More recently, the introduction of electronic reading devices has brought other changes to the social dimension of books and reading. Discussing the technology-driven transition that reading and publishing are now said to be experiencing, Alberto Manguel, an ambassador for the book, recalls seeing a stranger reading a favourite book of his and identifies this moment of recognising a fellow reader as an increasingly endangered experience...' (From author's introduction)