Like The Adventures of the Seaspray and Barrier Reef, The Rovers was an adventure series based around a ship (in this case, an island schooner called the Pacific Lady). The concept allowed for a great degree of mobility, so that, in Moran's words (in his Guide to Australian TV Series), they 'drop anchor, go ashore and "have adventures".'
The crew consisted of Captain Sam McGill (called 'Cap'), Cap's ten-year-old grandson Mike, freelance wildlife photographer Bob Wild, and journalist for Wildlife magazine Rusty Collins, 'whose editor agreed to her accompanying the party on the boat as long as it doesn't cost him anything' (according to Don Storey, in his Classic Australian Television).
Moran says of The Rovers that it 'was a bargain basement variation of the Barrier Reef formula' (despite the fact that Barrier Reef didn't air until nearly two years later, in February 1971). But Don Storey similarly notes that
To be fair, The Rovers could not be considered a ground-breaking pinnacle of artistic achievement, following as it does the well-trodden path taken by Seaspray, Skippy and Woobinda. However, for all its predicability and happy ending, The Rovers is a slick, well-produced and entertaining product, with a balance between the dramatic and the light-hearted that appealed to adults and children alike.