'In this story of a Kingdom "quite unlike any other" we are told of a most remarkable King and his Kingdom. The ways of this delightful King are such that not a soul in his Kingdom has ever felt the need to compare themselves to another. Why? Because where the substance of genuine affimation and affection are found, hearts are filled and comparisons aren't needed!... One day however, an inconceivable act of treachery takes place and the King is kidnapped and sold into slavery by a self-obsessed usurper! The result is not something one might expect; a most strange, dangerous and even hilarious phenomenon that begins to spread throughout the land and would later become to be known as The Birth of Cool. Source: http://thebirthofcool.com.au/ (Sighted 15/06/2011).