One of the great general pulps, The Blue Book Magazine started out as a sibling magazine to Redbook in 1905 and went on to have a 70-year run under various titles. It was first published as The Monthly Story Magazine, then The Monthly Story Blue Book Magazine (1906a) before being given the name by which it best known in 1907. In its early days, Blue Book also carried a supplement on theatre actors called 'Stageland' and targetted both male and female readers. Over the next 45 years (1907 to 1952) it was known variously as The Blue Book Magazine, Blue Book Magazine, Blue Book, and Blue Book of Fiction and Adventure. The title was shortened with the February 1952 issue to simply Bluebook, continuing until May 1956.
In 1929 the magazine was purchased, along with The Red Book, by the McCall's Corporation. It remained a short story magazine until McCall's discontinued publication in 195.
After being closed for several years the magazine was relaunched in 1960 as a 'rather tawdry sex/adventure mag' under the title Bluebook for Men.
A lost civilisation scenario set somewhere in the Pacific, The Blue Lizard was serialised in the Blue Book Magazine over seven issues (August 1913-February 1914).
