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The editor, George Arden, states that 'it is not unusual for Magazines, when first projected, to collect and publish the Notices of the Press on their success and prospects'. In that light, he reprints a range of 'announcements' that appeared in various colonial newspapers including the Sydney Morning Herald, the Australasian Chronicle, the Port Phillip Herald, the Port Phillip Patriot and the Melbourne Times. Also re-produced are reviews of the first issue of Arden's from the Colonial Observer, the Australasian Chronicle, the Sydney Morning Herald and the True Sun.