Bradley Trevor Greive is best known for his poignant and humorous series of small books of photographs matched with uplifting messages. His books sold over 17 million copies in 115 countries.
Greive joined the Australian army at 19 and trained in Canberra, ACT. However his career as a paratrooper in the Royal Australian Regiment was ended when he developed asthma.
He moved to Sydney to try and make a living by writing, becoming 'an impoverished member of Australia's oppressed creative underclass' for nearly a decade until his first book in the Blue Day series, Blue Day Book : A Lesson in Cheering Yourself Up was published in 2000.
Greive also wrote conservation works including Priceless: The Vanishing Beauty of a Fragile Planet (2002), was a Governor of the Taronga Foundation, supported the Australian Youth Orchestra and established the Taronga Foundation Poetry Prize, a prize for poems by young Australians.