Brothers T. O. (Tom) and A. K. (Alec) McCreadie had been involved in film distribution and exhibition around the Sydney suburbs from the late 1920s. The pair also imported European films for exhibition in specialist cinemas. One of their more industrious achievements was to re-record into English the dialogue for a Russian film, Memory's Harvest. This was the first time that dubbing had ever been attempted in Australia.
In 1940 the McCreadies founded Embassy Pictures and after making several short films they entered the feature film market in 1948 with Always Another Dawn. The company closed down in 1950, however, due to internal disagreements and financial problems brought about in part by the poor critical reception and subsequent box-office failure of the film.