Founded in 1831 by Boston businessmen, Charles G. Greene and William Beals, The Boston Post went on to become the most popular daily newspaper in New England for over a hundred years before it folded in 1956. By the 1930s the paper had grown to be one of the largest newspapers in the country, with a circulation of well over a million readers. Appearing in the Sunday edition was a weekly magazine initially called "The Sunday Magazine of The Boston Sunday Post" and later "The Boston Sunday Post Sunday Magazine." Throughout the 1940s, increasing competition from the Hearst-run papers in Boston and New York and from radio and television news saw the paper begin a decline from which it never recovered.