'Brad’s spent half his lifetime driving ideas with hundreds of organisations and all walks of life. He delivers strategy, creativity, story-telling, inventive ways-of-working and a healthy dose of energy to businesses seeking to innovate and disrupt. He’s built a digital services agency from the ground-up and founded multiple tech start-ups. Brad delivers rich experience, value and pragmatism in problem-solving for creative, technology and business challenges. He’s a lateral thinker with a love of language and a unique ability of simplifying the complex. Simple is king. Brad is partner at at un-consultancy Luna Tractor. Brad is an active artist, painting under the pseudonym @OriginalSmith.' (New Found Books)