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'Four books into my career, I’m still learning to discern promotion that is paid for from that which arises ‘independently’ from the community. When I wasn’t invited to do events at interstate bookstores as a debut author in 2016, and again as a sophomore in 2018, I assumed it was because the booksellers weren’t interested in my work. Now that I’ve just completed my first interstate book tour, and am casually employed at a bookstore that sometimes hosts events, it’s glaringly obvious to me that most bookstores don’t have the budget to cover the costs. It’s also obvious that, even if they are covered by a publisher’s marketing budget, the onus often remains on the author and their networks to ensure that events are well-attended. While an event in my home state was at capacity, thanks to family and friends, I opted to cancel two others when my publicist informed me of the low booking numbers.' (Introduction)
