'Specifically, the economic aesthetic of 'More art, less admin' will be seen in the expression of ACT members' hope and frustration that informed the decision to apply for government subsidy; the economic aesthetic of 'They're not volunteers' is the tension produced by 1812's commercial orientation with members' ambition, artistic dissatisfaction and desire for transformation; and finally, the economic aesthetic of 'The Stratford Experiment' is how CiA members' artistic aspiration is interwoven with authorial anxiety created by working within a private theatre's economy in a small town. [...] in this study members' willingness to do emotional labour on behalf of their company reflects a similar observation made by Hochschild, that emotional labour takes place because of the desire for 'competitive advantage' but also with the risk of 'burnout'.7 Hochschild argues that this is why feeling management is work worth paying for, but in this study emotional labour remains unremunerated. [...] in Hochschild's conception, to be paid or unpaid leads to different understandings of emotional management. ACT's economic aesthetic of 'More art, less admin' will describe how the decision to apply for government funding was influenced by hope for creative freedom from administrative and associated emotional labour, and will address frustration regarding regional equity.' (Publication abstract)
