'Since the 1970s, there has been a steady increase in the proximity between literary authorship and popular media entertainment, so that the phenomenon of literary celebrity and its conventions of media performance as a form of entertainment have now become a significant part of the postmodern literary experience. As such, many Australian authors are no longer perceived as localised, national figures, but emerge as international mediagenic star author-personalities, which, in turn, has led to an increase in focus on their public personas and the manner in which these authors are curated for public consumption. By creating an operational framework in relation to the study of characterisation, this chapter presents a methodology to study the micro aspects of an author’s star persona. It offers Thomas Keneally as a case study to demonstrate how the micro aspects of authorial persona in the mediasphere functions to assist in the creation of literary celebrity.'
Source: Abstract.